|
About the Project
The Prince’s Rainforests Project works with governments, business, NGOs and individuals to increase global recognition of the contribution of tropical deforestation to climate change and to find ways to make the rainforests worth more alive than dead.
- Project mission statement |  |
| Sunlight glinting through rainforest trees. Image courtesy of Cath Long, Rainforest Foundation UK |
Set up in October 2007 by HRH The Prince of Wales, The Prince’s Rainforests Project recognises the global role played by the forests in both promoting and mitigating climate change, and the acute pressure put on the rainforests by the worldwide rises in commodity prices and soaring global demand for beef, soya and palm oil. There is a growing awareness of the need to urgently protect the world’s rainforests, their people and their resources. It is into this space that HRH The Prince of Wales has stepped with The Prince’s Rainforests Project. "The task is to review, develop and propose practical mechanisms that acknowledge the true value of the eco-system services provided by the world’s remaining rainforests. These solutions need to provide credible incentives to host nations, and to local communities, and must out-compete the drivers of rainforest destruction.” – HRH The Prince of Wales A number of initiatives have already been undertaken by the Project, and reports of project activity can be found here. In addition, the Project will work alongside other governmental and non-governmental initiatives, including the critical United Nations Framework Convention on Climate Change (UNFCCC) process to complement and add to the work they are doing (find out more here). The Project will also look at informing and engaging public interest on this subject, collecting mass support to make our voices heard. We are therefore asking all visitors to the site and supporters of the Project to sign up and show their support here. Read more:> Project beginnings > Opportunity and urgency > Project process > Communications strategy > Research > Project activity > Concurrent initiatives > Show your support
|